Dressing Tips
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Not All Tinted Moisturizers Are Created Equally—Here’s How to Choose One
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Tinted moisturizers might just be the easiest thing to wear when it comes to makeup. Whether you're going for an easy-breezy look, a lighter ...

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25 Cool Finds I’m Obsessing Over Right Now
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Welcome to the Shopping List series, a Who What Wear column in which I highlight the items that I have my eye on at the ...

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January Jones and Kourtney K. Wore the Same Swimsuit and It’s Blowing Up on IG
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Even though there are thousands of swimsuits to choose from, sometimes celebrities end up wearing the exact same thing. I've already covered the bikini ...

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Instagram’s #1 Home Décor Item and the $89 Dupe That’s Just As Good
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Now is as good a time as any to quote one of the most memorable lines from Anchorman: "I love lamp." Because once you catch wind of this trend, you're ...

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We Styled 5 Outfits With the World’s Most Comfortable Sneakers
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All the Ways to Wear is a monthly series where we round up the personal twists the Who What Wear team is putting on one particular item, style, or trend. ...

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This Often-Despised Perfume Is Actually a Fashion-Girl Favorite
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Patchouli is probably one of the most misunderstood scents out there. When you hear or think about the fragrance, "earthy" might come to mind (and ...

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Everything From My Favorite Glowy Makeup Brand Is 20% Off—Here’s What I’d Buy
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In the summer especially, natural, glowy makeup that doesn't mask my skin is always my goal. That said, I also seek some coverage and have found that many ...

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This L.A. Fashion Brand Creates Clothes for a Modern Fantasy World
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Welcome to our newest editorial initiative, Who What Wear Spotlight, where we'll be using our editorial platform, social following, and ad inventory to turn ...

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The Best $20-and-Under Skincare Formulas You Can Buy at the Drugstore
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Simply put, it's our job to find the best beauty products out there for you. From the newest serum to the hottest lipstick color to the dry ...

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5 Hair Accessories Fashion Girls Can’t Get Enough Of This Summer
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When it comes to doing my own hair, I have zero patience to do anything elaborate. Even the thought of the sheer time it takes to curl my hair (for ...

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If You Didn’t Think Sweatshorts Were Stylish, Bella Hadid Just Proved You Wrong
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Sweatshorts: the unexpected trend everyone lost it over in 2020. When things got too hot for sweatpants but no one wanted to give up on the cozy feeling they ...

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From Policy to Tech to Media: The Many Lives of Aminatou Sow
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Welcome to Second Life, a podcast spotlighting successful women who've made major career changes—and fearlessly mastered the pivot. Hosted by ...

Janu
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